Gender Differences in Computer Attitudes Essay

The article titled â€Å"Gender Differences in Computer Attitudes, Ability, and Use in the Elementary Classroom† is written by Dr. Robin Kay who is an assistant professor in the Faculty of Education at the University Of Ontario Institute Of Technology. He has published several other articles in the field of computers and their use in education. He has also presented numerous papers at conferences both locally and internationally. Dr. Robin Kay has taught computers, mathematics, and technology for over 15 years of his career. At the end of the article Dr. Robin Kay states that the main reason for research is to assist in seeing all students develop an ability to adapt to changes in technology so that all can enjoy the benefits of the wealth of electronic information. According to the aforementioned article, Dr. Robin Kay asserts that computers play a vital and prominent role in society and it is therefore important that both boys and girls are given equal opportunities in learning, working with and benefiting from computer technology. He however notes that according to research carried out by Whitley, there is a gender imbalance in study and use of computer technology whereby computers are viewed as masculine tools. Females are less confident than boys in use of computer technology. Differences in perception of computers and computer technology can be largely attributed to the traditional attitudes that tend to spare females from technical issues thus females are generally less interested in technological issues. In the same breath, it can be concluded that even in the few cases when females are interested in computers, they are not amply encouraged to pursue this interest. Dr. Robin Kay’s research notes that existing research has not addressed the differences in computer ability between boys and girls particularly in elementary school. Lack of initial support to females at the tender age of elementary school is blamed as the genesis of the gender imbalance. Dr. Robin Kay has gone to great lengths to offer proposals and solutions to help eliminate the issue of gender imbalance The disparity between males and females and their related abilities in usage of computers and computer technology should be addressed at the grassroots level whereby efforts to encourage females to take interest should be made. It is therefore evident that Dr. Robin Kay views the gender imbalance in computer usage as a matter of perception and not practicality meaning that neither gender has an upper hand against the other if computers and computer technology were approached on an even ground. The idea of same sex computer groups would be particularly effective because it would help in alienating males who tend to be faster in grasping technological issues from females who take longer. This alongside with revised computer syllabuses for elementary schools and positive attitudes from the teachers will go a long way in bridging the gender imbalance in computer usage and benefit in elementary schools. In conclusion, Dr. Robin Kay has done a considerably good job given the fact that the scope of the research itself is limited. Gender imbalance in computer usage is not a research topic that would generate numerous noteworthy points but Dr. Robin Kay has done an outstanding job in enlightening readers on an otherwise dull topic. The solutions given to the problem of gender imbalance are workable even though they are generally limited to addressing the gender imbalance in computers and computer technology at the elementary school level: not much has been done to assist female victims of the imbalance. Affirmative action could be adopted to address the problem of females who have limited or little knowledge of computers when the females are put on the same platform with their male counterparts.

Employment and Apple Store Manager Essay

P1 – Describe the recruitment documentation used in a selected organization. In this criterion I shall be explaining the recruitment documentation used in a selected organization, the organization I have chosen is: Apple Inc. Apple is an American corporation that designs and sells consumer, computer software, and personal computers. The founders, Steve Jobs and Steve Wozniak established Apple computer on April 1st 1976. As of 2011, Apple is currently the largest technology firm in the world with its stock market value reaching $500 billion in March of 2012. Their revenue for the year 2011 was $127.8 billion in sales. Apple is well known worldwide and has 364 retail stores in thirteen countries. Apple store manager – As the Apple store manager you would be responsible for overall running of the store, a department or a specific area such as the checkout. A manager’s main area of work would involve reaching targets and increasing sales, for example; selling 300 iPhones within a month. You will also be involved in dealing with customer service issues such as queries and complaints, plus health and safety and security issues. The Apple store manager would also be involved in staff management, including interviewing and recruiting, supervising departmental managers and organising training. The recruitment documentations used to apply for a store manager: CV – Your CV is the only thing that the employer has in hand that will give him/her an impression about you. A CV would contain; educational qualifications, additional skills, work experience, job specific skills, interests and personal details. Personal Statement – A personal statement is a description about yourself and your qualities such as highly motivated and enjoy a challenge etc. A personal statement would include any past experience of work, hobbies and interests, this would help improve your image. Job description – A job description outlines the day-to-day duties of your role they have been offered. A job description also gives details of the pay, hours and holiday attached to the role. A job description has four main uses: Organisation – it defines where the job is positioned in the organisation structure. Who reports to who. Recruitment – it provides essential information to potential recruits (and the recruiting team) so that they can determine the right kind of person to do the job (see person specification) Legal – the job description forms an important part of the legally-binding contract of employment Appraisal of performance – individual objectives can be set based on the job description Contract of employment – Agreement between the employer and yourself over the details of a job, this would include: length of contract, pay, employee rights etc. All employees have an employment contract with their employer. A contract is an agreement that sets out an employee’s: * employment conditions * rights * responsibilities * duties These are called the ‘terms’ of the contract. Employees and employers must stick to a contract until it ends (e.g. by an employer or employee giving notice or an employee being dismissed) or until the terms are changed (usually by agreement between the employee and employer). Interview – An interview is a meeting between an applicant for employment and a company representative to determine if the candidate is qualified for a job, an internship or a volunteer opportunity. The interview process depends on the company, the position they are hiring for, and the pool of candidates who have applied for the job. Application form – Employers use application forms to assess your motivation and skills (and your spelling, grammar and punctuation). Questions are designed to assess specific attributes, so applicants can be compared systematically.

Intro to Marketing Final Review

1. Explain the importance of the marketing mix. Product Price Promotion Place 2. Describe and analyze the marketing management functions. Developing marketing strategies and plans Capturing marketing insights Connecting with customers Building strong brands Shaping marketing offerings Delivering value Communicating value Creating long term growth 3. Explain the elements of a marketing plan. Executive Summary Situation Analysis Marketing Summary Target market Market Demographics Geographics DemographicsBehavior factors Market Needs Trends and Growth S. W. O. T. Analysis Strengths Weaknesses Opportunities Threats Competition Product Offering Keys to Success Critical Issues Marketing Strategy Mission Marketing Objectives Financial Objectives Target Markets Positioning Strategies Marketing Mix Distribution Price Advertising and Promotion Customer Service Marketing Research Financials Breakeven Analysis Sales Forecast Expense Forecast Controls Revenue Expenses Customer Satisfaction New Pr oduct Development ImplementationMarketing Organization Organization Chart Contingency Planning Difficulty and Risks Worst Case Scenario 4. Describe the stages of the product life cycle. Introduction Growth Maturity Decline 5. Explain and analyze the advantages and disadvantages of entering international markets. Advantages Economies of scale in production and distribution Lower marketing costs Power & Scope Consistency of Brand Image Ability to leverage good ideas, quality and efficiency Uniformity in marketing process DisadvantagesDifferences in Consumer needs, wants and use patterns for products Differences in response to marketing elements Differences in trends and products Differences in the legal environment Differences in marketing institutions Differences in administration procedures 6. Explain the impact of e-commerce on the marketing functions. Information more rapidly available Direct customer relationship easier to develop Economies of scale by leveraging advertising coll aterals 7. Describe the new product development process Idea generation ScreeningIdea evaluation Development Commercialization 8. The adoption curve Innovators Early adopters Early majority Late majority Laggards or nonadopters 9. The consultative selling process Develop an understanding of needs Provide general benefit statement Ask questions Listen carefully Agree on needs Discuss how to meet needs Close sale Sometimes called the need-satisfaction approach 10. One price and flexible price policies One price: Same price to all customers Flexible price: Offering the same product and quantities to different customers at different prices.

Knowledge Management Essay Example | Topics and Well Written Essays - 500 words - 2

Knowledge Management - Essay Example The involvement of the company employees in the process was effective especially in top and middle level management who understood the whole process successfully. With the effective communication within the top and middle level managers, it was possible with the plan to be implemented at these levels. The sales volume increased as proof of the effective nature of the Knowledge management. The volume of sales increased by 2% annually because of the implementation of the new process. Increase in sales volume is a result of change in management style. However, the focus of the group has been on the top and middle level management levels, which was considered beneficial and vital. However it creates other problems that must be addressed for the total improvement of the whole process. The inability to reduce staff turnover indicates the challenges in the implementation of the change process. The implementation of the change made is complex for some of the employees. The reduction of the staff turnover can be achieved by simplifying the knowledge process with the main focus of the process being the simplicity of usage. Access of information about the current products is considerably by the enactment of the new technology. The restricted access led to the development of problems in information sharing between the sales agent and the customers leading to failure in communication and creation of awareness. The application of technology did not factor in the low level employees making the implementation process complex in areas involving lower level employees. The most affected in the process is the sales agents because of the nature of their work. Customers require faster information sharing especially in issues of product specifications. The online platform does not allow the sales agent to access information fast thus

Short Story Term Paper Example | Topics and Well Written Essays - 1250 words

Short Story - Term Paper Example The reason was that she broke up the guy with whom she spent five years of her life. Each person from her circle knew about their relationship, and she was afraid to answer the questions that what happened? How did it happen? Why did it happen? After having 2 cups of coffee and sitting for hours, Linda ordered some food. It was the place where She was used to coming with her ex-boyfriend on a regular basis. It was the reason due to which she was quiet and was trying to accept the fact that now she is alone. She wanted to be with that guy, but the situation and circumstances didn’t allow them to further continue the relationship. Suddenly, her friend came across and sat next to her and started asking about her life and her boyfriend Alex. When, Linda tells the whole story of her breakup to her friend, her friend says, â€Å"oh! It was not expected at all from both of you. You guys were so good with each other. You should have given him one more chance it might have worked out. But, I think if you are ok with it then enjoy as you are having fun here.† Linda had no answer, she suddenly started feeling regretful and then her friend moves to another table. She was there to forget about everything related to him an d wanted to live normal life with no regrets. But her friend just criticized her and it was very painful for Linda. Meanwhile, her ordered food arrives at her table, and she started eating that food. Then, one more friend saw her and come to her table asks her that why she has her food alone? Why her boyfriend is not here today? Why was she not coming here for many days? Linda again tells her breakup story and reasons to leave him, and she mentioned that she was depressed too. In response, her friend says, â€Å"It seems you are happy after the breakup, I hardly caught you this much dressed and accessorized you are looking pretty than before. It seems you are celebrating your breakup now and with this speed soon you will be with another guy.

Valuation Research Paper Example | Topics and Well Written Essays - 3250 words

Valuation - Research Paper Example Coca-Cola Corporation has introduced more than 500 brands and some of the renowned brands are Coke, Diet Coke, Caffeine Free Coca-Cola and Coca-Cola Zero. The company has its presence in more than 200 countries of the world and is more renowned as Coke. More than 1.7 billion people are served every day with the products of Coca-Cola.1 PepsiCo, Inc. (or â€Å"PEP)† is another American based multinational enterprise that operates in the food and beverage industry. Headquarter of PEP is in Purchase, New York. The company was formed in 1965 and since that time it has expanded its brands to more than 200 countries. PEP is the fifth largest food and beverage company in the world in terms of total revenue however in the North American region it is the largest company. There are more than 285 thousand employees working for PepsiCo around the world.2 Food and beverage industry includes food production, distribution, retailing and catering of food and beverages. The total value of this industry in the year 2008 was $5.7 trillion. The growth rate of the industry is expected to increase at a CAGR of 3.5% and it is estimated that the total value of this industry would reach up to $7 trillion by the end of 2014.3 As other industry suffered because of financial crisis, food and beverage industry was also one of the victims of recession. The industry was affected and companies in the industry had to face different problems like increase in food prices, increase in transportation cost and a reduction in consumer spending thus, reducing the profitability of the companies in the industry. PepsiCo is the fifth most important company in this industry with offering different products like snacks, carbonated and non-carbonated drinks. The total revenue of PepsiCo is $43.3 billion USD with a net profit of $5.1 billion. Coca-Cola Corporation is considered to be the seventh most important company in the industry with

IHRM and Ethical and Moral Leadership - Case Study Report Essay

IHRM and Ethical and Moral Leadership - Case Study Report - Essay Example In this respect, labour flow is considered to be an important factor making the development of global economy at large. It has been perceived that the labour forces on a global context are recognised to be facing inequality problem with the development of technologies as well as ‘foreign direct investment’ (FDI). Companies in the worldwide market segments are seemed to be demanding more skilled labour in order to develop their overall business or operational performance (Bowles, 2009). In this modern era, it can be viewed that companies normally seeks employing low-paid skilled labour forces for lessening operational costs which resulted in raising the problem of unemployment in various business market segments. Additionally, with this concern, the problem of inequality in income has also been raised in the worldwide context. In this regard, migration of labour forces is recognised to be the imperative factor which is accountable for loss of jobs as well as inequality of wages amid developed countries (The IMF, 2008). With growing aspect of globalisation, multinational corporations (MNCs) are observed to devise policies as well as principles with the objective of enhancing labour standards. Companies formulated ‘corporate social responsibility’ (CSR) related policies with the aim of performing business activities in a legal as well as ethical manner. The CSR policies of companies also ensure that they are quite able to meet and accomplish the expectations of the stakeholders. MNCs seek that the policies and principles for the CSR are formulated in accordance with the national as well as international labour standards. Moreover, labour forces are required to be provided with better human rights principles as well as working environment. There are certain provisions on the basis of which companies are required to acquire labour forces. In this respect, MNCs with better CSR and business codes will be facilitated with the opportunity of ex ecuting business operations effectively with minimised inequality in relation to wages and culture among others (UNCTAD, 2012). In this similar context, ‘International Labour Organisation’ (ILO) has formulated as well as implemented policies and principles with the objective of promoting enhanced labour standards with the assistance of international contracts. The standards as well as policies that formulated by ILO are required to be adopted by MNCs with the intention of offering better working environment and rights to labour forces. The standards of ILO signify that MNCs should not acquire labour forces in a forced manner. MNCs should ensure that children under the age of 14 or 15 are not employed. MNCs are also required to ascertain that employees are not discriminated and are provided with the right of collective bargaining. There should not be any abuse as well as harassment in the working environment. The employees should be provided with better healthcare facili ties and must be offered with equitable and minimum wages (Xiaoyong, 2006; ILO, 2003). Part (ii) MNCs are observed to adopt three main strategies which include multinational, transnational and global strategy. Multinational Strategy Multinational strategy implies that a business organisation execute activities in numerous countries or market segments. This strategy is adopted by companies with the aim of